I admire the work Crispin Porter + Bogusky is doing for Burger King. After ’Whopper Freakout’, ’Whopper Virgins’ and the bit weired ’Flame’ this time it is the ’Whopper Sacrifice’. It's just a facebook application, providing you with a free whopper if you delete 10 of your so called friends. Simple and effective viral marketing celebrated by the blogosphere. Respect!
Believing in use-vertising, engaging experiences, great ideas & relevant cultural brand context. Looking for the unknown unknowns. Strategist at hasan&partners.
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